Case study - Hybrid with Mobile

Flexible, hybrid solution for a multi-venue knowledge exchange

This pharma client hosted a 2-day knowledge exchange in two, UK locations

Taking the busy schedules of HCPs into account, a flexible solution was needed to ensure maximum attendance.

Any platform needed to be secure and meet compliance.

The goal was to gain a better understanding of audience’s best practices.

A hybrid solution using one platform that could optimise for both mobile devices and desktop
Duuzra registration granted all registered HCPs access to the site via any device and ensured security with password protected log ins
Polling was used by all presenters to engage with both F2F and virtual audiences simultaneously
Polls allowed speakers to ask the same question twice and measure audience understanding in real time
Evaluation forms were pushed to audience after each presentation, ensuring better feedback rates

By offering a hybrid solution, the client was able to increase attendance in comparison to previous years